Once upon a time....MTV and Much Music played actual music videos. Its true. You may not believe me because the only things that appear on these channels these days is reality tv shows documenting the lives of ridiculous people.
Thankfully Youtube came around and gave us an entirely new realm in which to find videos that relate to songs. One thing that has come out of this transition is that the flashy big money music videos are often less popular than a well thought out, artistically created video. Its all about going viral. The other lesson that has been demonstrated is that it doesn't take a ton of money to make an awesome video, just go watch OK-GO videos like "Here it goes again." This mentality of creating an incredible video with just an idea, patience and creativity has lent itself very well to animators who love good music.
Here a few videos that are worth mentioning.
OK-GO released this video for their song "Last Leaf". Nothing more here than toast, time and patience.
Grizzly Bear released a video for their song "Two Weeks." Its a beautiful song, but the video is a little weird/creepy. Thankfully, a fan of the band created and posted this video.
I also wanted to mention a video for a song by Ben Folds and Nick Hornby. Hornby is well known for his writing with such books as High Fidelity and About a Boy. He recently had an opportunity to be more involved with music on Ben Folds' latest album. Their video for "From Above" is a GREAT song, and a very crafty video.
The internet is awesome. Its ability to push artists to do more creative things for less money is just one reason I love it.
I also wanted to mention a video for a song by Ben Folds and Nick Hornby. Hornby is well known for his writing with such books as High Fidelity and About a Boy. He recently had an opportunity to be more involved with music on Ben Folds' latest album. Their video for "From Above" is a GREAT song, and a very crafty video.
The internet is awesome. Its ability to push artists to do more creative things for less money is just one reason I love it.